Bit About the Client
EvaYourPA is the kind of service that keeps busy lives running – personal and executive assistance for people who don’t have a spare minute to even think about admin. They work out of London but their clients are everywhere: New York, Dubai, you name it.
And here’s the funny part… for all their efficiency, they’d never actually had a proper website. Everything was word-of-mouth, text messages, and referrals. No packages to browse, no online enquiry form. Just “call us if you know us.”
Where It All Kicked Off
When they came to us, the conversation was pretty quick. “We just need somewhere online where people can see what we offer and get in touch. Fast.” They knew their audience – people who make decisions in the back of an Uber or between back-to-back meetings – so the site had to be crystal clear and ridiculously easy to use.
The Real Challenge
How We Built It
We didn’t just design it; we built the whole thing from scratch:
- Domain for executive assistant website? Sorted.
- Hosting? Done.
- One-page design so you can get the full picture without clicking anywhere.
- Short, snappy copy – think elevator pitch, not novel.
- Pop-up enquiry forms on each package so you don’t even have to scroll back up.
- Speed optimised because no one’s waiting five seconds for a page to load.
We even tested it by timing how long it took to go from homepage to completed enquiry form – under 30 seconds.
Standout Bits
- One-page simplicity – it’s all right there.
- Pop-up forms where it matters.
- A build that’s lightning fast.
- SEO-friendly code so it’s ready for the future.
After the Launch
Six weeks in, enquiries were already landing. That first month saw around 300 visitors, and roughly 12% of them got in touch. That’s 36 solid leads from people who probably wouldn’t have found EvaYourPA otherwise. Not bad for a brand that was completely invisible online a month earlier.
Client's Take
“We’ve had so many compliments on how clear and professional the site looks. Clients love that they can see the packages and get in touch straight away – no wasted time.”
Final Word
If you’d like to see this approach on a very different brief, take a look at VSAesthetics website launch in London – tighter deadlines, stricter approvals, same focus on clear journeys and fast-loading pages. And if you want a team that thinks design and search together, our web design and seo experts can map a sensible plan and get it live without the faff.
